Bitching Betty became the primary name of voiced computer systems in America for nearly half a century. Then Apple released Siri to the consumer market and everything changed. Microsoft answered with Cortana and Amazon made Alexa. They became mascot and marketing in one, and soon every major company developed one. The United States Army soon joined the race with Jane, derived from G.I. Jane. That name for a standard female recruit was derived from the older World War II term of a soldier, General Issue Joe. And that of course was the genesis of the famous action figure toy line.